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Commercial Excellence Agenda

How to Ignite Two Times More Growth Out of Sales Plays

Achieving predictable growth through sales plays requires following six best practices—the hardest of which is integrating the system into the revenue technology stack.

Par Jordan Lee, Jurre Nitert van Schijndel, Srikumar Ramanathan, et Tyson Ford

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How to Ignite Two Times More Growth Out of Sales Plays
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Expanding Profit Margin Through Intelligent Pricing

Read our 2025 Commercial Excellence and Revenue Growth Agenda

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Auteurs
  • Headshot of Jordan Lee
    Associé, San Francisco
  • Headshot of Jurre Nitert van Schijndel
    Associate Partner, Amsterdam
  • Headshot of Srikumar Ramanathan
    Associé, London
  • Headshot of Tyson Ford
    Associé, Chicago
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First published in avril 2025
Mots clés

Comment nous avons aidé nos clients

Stratégie Client et Marketing Our Pricing Volatility Playbook Helped a Market Leader Preserve Margins

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An Integrated Sales and Operations Model Spurs Organic Above-market Growth

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An Inflation-Proof Recipe for Revenue Growth Management

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